Senior Capstone Project 2011-2012 The Seer Cinema Louisiana State University-Interior Design Sarah Tull
Some of the surrounding businesses
The area surrounding the building is in East Baton Rouge Parish, near Louisiana State University.Demographics of Baton Rouge:
As of the census of 2010, there were 229,553 people in Baton Rouge; per the 2010 census, 88,973 households, and 52,672 families residing in the city. In the city the population was spread out with 24.4% under the age of 18, 17.5% from 18 to 24, 27.2% from 25 to 44, 19.4% from 45 to 64, and 11.4% who were 65 years of age or older.
The median age was 30 years. For every 100 females there were 90.5 males. For every 100 females age 18 and over, there were 86.3 males.The median income for a household in the city was $30,368, and the median income for a family was $40,266. Males had a median income of $34,893 versus $23,115 for females. The per capita income for the city was $18,512.
Problem Statement:
Right off campus on the corner of Highland and State Street there is an old Blockbuster and adjacent building with no occupancy. This is a high traffic area and is right next to successful businesses and a new shopping center, with the building being a cornerstone. There are no movie theaters that regularly have shows that are close to campus. This area is very close to the universities, along with multiple businesses and apartment complexes. Incorporating education into the theatre will make it flow seamlessly into the neighboring areas, while inviting different learning approaches than the institutions surrounding. By creating an interactive movie theatre in the old Blockbuster building, entertainment would be provided that is only found miles away from the college area.
Mission Statement:
Being a cornerstone of the LSU and Northgate area with a large entertainment aspect would create revenue for the space, along with helping other businesses directly surrounding it. It would create jobs that students or non-students could easily work, being so close to campus’ and living complexes. The Cinema would bring a different aspect to the largely food-based area, while inviting a variety of demographics in. The education and interactive features of the venue would create a fun and safe alternative for young age groups to go to during after school hours.
Concept Statement:
I am going to create a movie theatre that generates specific movie and learning experiences in and out of the theatres. Each wing will have movie memorabilia with background information and fun facts. This will provide interactive entertainment before and after seeing a movie. The cinemas will also play movies featuring pop-up commentary, continuing the entertainment and fun learning experience. Not only will the cinema continue the education of the neighboring institutions, it will also be highly innovative to fit into the new commercial area immediately surrounding it. The areas will be highly stylized to appeal to the young adults living and going to school, as well as families.
